by Eliabeth Denham

One thing Meg Roberts has learned over the course of her career is that building community requires effective and adaptable communication.

“My passion is brand-building and business-building, especially in the franchising industry,” Roberts said. “Franchising allows you to have a direct relationship with the people you are supporting. That is why I love it and why I am good at it. Every franchise system is different. Every individual is different. So, your communication must adapt.”

Read the full article here: https://issuu.com/thefranchisewoman/docs/tfwsept2020pages/s/10937980